With the free conversion scan you discover why visitors leave your website instead of sending an enquiry, calling or ordering. We go through your most important pages as a new customer would, on a phone and on a laptop. Then we put your visitor figures next to them. You get every improvement point in black and white, with the solution included. Dominic explains the outcome and you decide what happens next.
Just as dew lights up every thread of a spider's web, the scan shows where visitors drop off on your site. That is why we go through 5 components, from your visitor's route to a report with priorities.
A spider feels every vibration to know where something is happening in its web. That is how we read your visitor figures. On which pages do visitors arrive, which route do they follow and where do they leave? We also check whether enquiries, calls and orders end up correctly in your figures, because those are the numbers you will steer by.
The first five seconds
A new visitor wants to know straight away whether they are in the right place. We check whether your page immediately says what you offer, who it is for and what the next step is. We also test whether the page matches the ad or the search query that brought the visitor in.
Tested on a real phone
Most traffic comes in via phones. That is why we open your pages on a real phone, including with a weak signal. Are the buttons easy to tap with your thumb, is the text easy to read and does the page load quickly? We record every hiccup with a screenshot.
Proof at the moment of doubt
Proof removes doubt. We check whether reviews, examples of your work and your contact details sit where a visitor hesitates. Then we fill in every form ourselves, right up to the confirmation. Every unnecessary field and every unclear error message goes into the report.
The biggest wins at the top
Everything we find comes together in one report in plain language. For each point you read what we saw, why it costs you customers and how to fix it. You go through the outcome with Dominic. Then you decide who carries out the improvements, your own team or us.
of online shoppers found a site too difficult to use or saw it falter while buying (Eurostat, 2026).
of online shoppers ran into a problem when buying through a website or app (Eurostat, 2026).
of all online purchases in the Netherlands in 2025 were made on a smartphone, five percentage points more than in 2024 (Thuiswinkel.org, 2026).
of the largest online shops are digitally inaccessible to customers with a disability (ACM, 2026).

"A visitor who drops off never tells you why. The scan makes it visible, so you know where doubt arises and which improvement pays off first."
You have already paid for every visitor on your site, with ads, copy or time. The scan shows on which pages visitors hesitate, what holds them back and where a small change makes a big difference. That way you get more enquiries from the traffic you already have.
In a short call, Dominic, your dedicated point of contact, hears which customers you are looking for and what an enquiry is worth to you.
Together we choose the pages where most visitors arrive or where most revenue comes from.
You give us read access to your visitor figures.
We only read along. Your website and settings stay untouched.
In your figures, we follow which pages visitors view and where they leave.
We also check whether your measurements are reliable.
We open every important page as a visitor who sees your business for the first time.
Is it immediately clear what you offer and which step they take next?
We measure how fast your pages load, including on a mobile network.
Buttons and text should work just as smoothly on the go as behind a desk.
We look for the moment a visitor hesitates and check whether there is proof at that spot.
We also submit every form ourselves to see what a customer experiences after clicking.
You receive a clear report with the most important improvement at the top.
That way your own developer can get started straight away, or we take it on for you.
You discuss the findings with Dominic and choose the next step yourself.
If we take on the improvements, we then measure what each change delivers.
What we most often take on alongside it.