SEO specialist Amsterdam.

Amsterdam is the busiest and most competitive market in the Netherlands. As SEO specialists in Amsterdam, we build search engine optimisation and GEO that put your scale-up, service business or agency at the top — and make sure AI search engines choose you as the answer.

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Personal & Local
YOUR VISIBILITY IN AMSTERDAM
GOOGLE PARTNER
WEBFLOW PARTNER
SEMRUSH CERTIFIED
GOOGLE AI PROFESSIONAL
Phase 01: Gridlock

Stuck on the crowded canals

This is where competition is fiercest. On the packed outer rings, everyone is stuck: expensive ads, slow progress.

Dominic Pietersz - Search Engine Specialist
"Amsterdam has traded in opportunities for four hundred years. Today, the choice is made online, in the busiest market in the country. That is exactly where our work begins. We put you at the top at the moment someone chooses, because here sharpness beats volume."
Dominic Pietersz Your dedicated point of contact
How Amsterdam searches

Two search terms, the same number of searchers, a completely different battle.

“seo optimalisatie amsterdam” and “zoekmachine optimalisatie amsterdam” are both searched 720 times a month. The first has a difficulty of 26 out of 100, the second 12. For “seo bureau amsterdam” it is as high as 32. That is why we first choose the terms where you can win quickly. From there, we keep building.

A scale-up in the Zuidas business district asks AI for a partner for its next market. AI gives a short list. With Generative Engine Optimisation (GEO) we make sure you are on that list. That also works for clients in Amstelveen and Diemen.

seo amsterdam · 1,300 per month zoekmachine optimalisatie amsterdam · 720 per month seo advies amsterdam · 590 per month
Two audiences, one approach

Whether you scale up or stay exclusive — we focus on your results.

Scale-ups & SMEs

Scalable lead funnels for Amsterdam SMEs

For tech companies, service providers and e-commerce businesses that want measurable growth in a busy market.

  • First the search terms where you can win quickly
  • Break-even within 6–9 months as the target
  • Also found on the Zuidas and in Amstelveen
  • Pages in Dutch and English
Premium solo professional

High-ticket leads

For the specialist professional who is aiming for authority and the right assignments.

  • Cases and client stories that build trust
  • Mentioned in AI answers about your field in Amsterdam
  • A site as sharp as your brand
  • Direct contact with the specialist himself
8 core expertises

Choose your battle first, then your disciplines

In a city with 54,560 business service providers, focus wins. That is why we choose, for each assignment, the disciplines that pay off first. If you are based in the Zaanstreek, we tailor that approach to your market with SEO in Zaanstad. If you work elsewhere in the province, you can turn to our SEO agency for North Holland.

01

AI search engine optimisation (GEO)

In AI answers about your field in the capital.
02

SEO

Higher in Google, from IJburg to Amstelveen.
03

SEO Copywriting

Copy in Dutch and English.
04

Content marketing

Content that proves your expertise.
05

Google Ads (SEA)

Ads on terms with buying intent.
06

Web development

A fast site that works internationally.
07

Landing pages

Pages that lead to a demo or a call.
08

Email marketing

Follow-up until the deal is closed.
Local market dynamics

SEO that fits the Amsterdam economy

Amsterdam has 216,360 business establishments. A quarter of them provide business services (54,560). The second place stands out: 23,585 businesses in culture, sport and recreation, more than in trade (20,175). We tailor your SEO and GEO to that, with sharp choices in a market full of competition. Looking for room away from the crowds? Then SEO in Almere shows how to reach the top early in a growing city.

Source: CBS StatLine 81575NED, 1 January 2026

Tech, scale-ups & fintech

From SaaS to fintech: we rank you for the business search terms your clients and investors actually use.

Business & financial services

Consultants, finance and law firms become the authority in a busy market, visible in Google and AI.

Creative & marketing agencies

Agencies and studios stand out with a sharp story and measurable leads instead of noise.

Names protected. Results proven.

Anyone building something new in Amsterdam likes to keep it to themselves for a while. Our clients do too. That is why we show their results, with their names and logos shielded.

Anonymised results from the region

SectorSaaS / Tech
RegionAmsterdam
ChallengeStanding out among dozens of competitors on the same search terms.
Results
+180% organic trafficfor high-intent search terms — in 9 months
SectorBusiness services
RegionGreater Amsterdam
ChallengeBuilding authority with high-value B2B clients.
Results
Top 3 positionsfor competitive B2B terms — in 7 months
SectorCreative / agency
RegionAmsterdam
ChallengeVisitors with a project budget instead of casual browsers.
Results
#1 source in AIcited in ChatGPT & Gemini (GEO)

Anonymised industry profiles that show our method. We discuss actual figures and context confidentially, per project. Company names stay protected. Named reviews are on our reviews page.

Prefer the strategy behind the figures?

The mechanism behind the result. You receive the SEO Blueprint for your sector. It lists the terms where you can win quickly in Amsterdam.

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Frequently asked questions

SEO & AI marketing in Amsterdam

  • A firm or consultancy in a contested field falls in the band of €1,100 to €1,600 per month. National reach or an agency calls for €2,000 to €2,500. Amsterdam is the toughest search market we measure, with a difficulty of up to 32 out of 100. On our page about what SEO costs you can read how we set your amount.

  • Especially in a busy market, whoever is found most sharply wins. We build entity-rich authority and target high-intent search terms for you, so you are at the top where your client makes the choice — in Google and in AI.

  • Choose a term with many searchers and little competition. “zoekmachine optimalisatie amsterdam” has 720 searches a month and a difficulty of 12. “seo advies amsterdam” has 590, with 13. You win faster there than on “seo bureau amsterdam”, with 32.

A free chat with Dominic?

Quick and direct - you get the specialist on the line straight away.

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Search engine specialist in other cities

Need local SEO, GEO and AEO in another region too? See our specialist per city.

Dominic Pietersz

Free opportunity analysis.

Start today. Get a free, no-obligation opportunity analysis worth €416. Talk about your growth opportunities.
  1. 1Visibility in Google
  2. 2Visibility in AI answers
  3. 3Speed and technology
  4. 4Your strongest competitors
  5. 5Your growth goal
    Discuss
    Discuss
    Discuss
    Goal: DiscussTime to claim that extra market share.Please note that this calculation is an indication based on the details entered. No rights can be derived from it.
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Services in Amsterdam

Six services for tech, business services and creative businesses in Amsterdam.

Nederlands
Dominic
Dominicfrom zoekmachinespecialist.com

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